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Dr Ashneet Kaur

What happens to people when the systems around them change?

That question runs through my work with leaders, HR teams and boards. I help organisations answer it in three ways: advice on people strategy, programmes built for a particular room, and governance as an independent director of a listed public-sector company.

Dr Ashneet Kaur seated in a pale blue sari, leaning forward on the back of a wooden chair.
Researcher, educator, advisor

Research is where I start. A better workplace is the point.

My path runs through commerce, consulting, two start-ups and organisational behaviour, and each one changed how I look at the systems people work inside.

Teaching at SPJIMR and ISB, consulting for Bosch, HURL, ICAI and Atos, and a seat on the PUNCOM board keep the research tied to decisions organisations actually have to make.

Teaching at the head of a seminar room, standing beside a projection screen while participants seated around a U-shaped table turn towards her.
Foundations

Academic and professional foundations

Organisations

Organisations I have advised, worked with and taught for

Depth of engagement

Executive classrooms, across India's leading organisations.

Programmes for managers and senior leaders in banking, technology, manufacturing, consulting, energy and more.

  • 3,000+

    Executives taught

    Managers and senior leaders across open and custom programmes

  • 20+

    Executive programmes

    Designed and delivered for corporates and institutions

  • 4.5+

    Average participant rating

    Out of 5, across programme feedback

  • 120+

    Organisations represented

    From SBI and Goldman Sachs to L&T, ONGC and EY

Organisations I have worked with

  • And 100+ more organisations

Sectors participants come from

  • BFSI and financial services
  • Technology and IT
  • Manufacturing and industrial
  • Consulting and professional services
  • Consumer, retail and agriculture
  • Healthcare, pharma and life sciences
  • Media, marketing and communications
  • Energy
  • Travel and tourism
  • Real estate, infrastructure and construction
Selected research

What I study, and where it is published.

6 of the 10 peer-reviewed papers, each described by what it examines.

Service to the field

  • Early Career Review Board, Employee Relations
  • Editor-in-Chief, NewsBlast (AOM Entrepreneurship Division)
  • Reviewer, AOM HR and Entrepreneurship Divisions
  • Case reviewer, IIMB, IIM Raipur and Emerald
Experience

Academic and professional experience.

From two ventures and strategy work to a doctorate, faculty roles and a board seat.

  1. April 2026 to present

    Independent Director

    Punjab Communications Limited (PUNCOM), Government of Punjab

  2. Current

    Faculty, HR-OB

    Indian School of Business

  3. September to November 2025

    Visiting Faculty

    University of Pécs, Hungary

  4. March to April 2025

    Visiting Faculty

    Great Lakes Institute of Management and Research, Chennai

  5. April 2023 to March 2026

    Assistant Professor, Organisation and Leadership Studies

    SP Jain Institute of Management and Research (SPJIMR), Mumbai

  6. February to April 2022

    Visiting Faculty, Entrepreneurship and Human Resource Management

    Masters Union School of Business, Gurgaon

  7. April to May 2019

    Management Consultant

    Atos Global, Paris, France and Pune, India

  8. December 2017 to March 2018

    Guest Faculty, Financial Accounting (B.Com)

    Bharti College, University of Delhi

  9. February 2016 to May 2018

    Research Analyst

    McKinsey & Company, Gurgaon

  10. July 2015 to February 2016

    Analyst and Internal Auditor

    Deloitte USI, Gurgaon

  11. July 2013 to July 2015

    Founder and Co-founder, Digital Start-ups

    College Ki Knowledge; Start-up Pal

Teaching

Teaching, counted from the record.

Degree, executive and doctoral teaching at SPJIMR, visiting appointments in Hungary and India, and courses of my own design.

8

Degree and executive programmes

Across SPJIMR's portfolio

PGEMP, PGPM, PGPDM, PGDM, PGDM-Online, SYB, GMP, FPM.

4

Customised MDP themes

For corporates, government and the social sector

Team leadership, collaboration and emotional intelligence; Design thinking and innovation; Artificial Intelligence and Human Resource Management; Stress and time management, strategic people systems, leadership development.

3

Co-designed electives

Cinema, cricket and turnarounds

Netflix & Learn; Pitch to Boardroom; Resilience and Turnaround.

50

Inclusive design thinking

Blind People Association, at IIM Ahmedabad

A design thinking lecture for fifty women, October 2022.

Course design

Pedagogy

Leadership taught through cinema, cricket and turnaround stories.

My courses turn OB and HR concepts into reflective, practical learning, using cinema-based leadership education alongside design thinking, rapid prototyping and gamified teaching tools.

Elective, co-designed

Netflix & Learn: The Art of Leadership through Movies

Integrates cinematic storytelling with leadership theories, enabling reflective and critical insight into leadership dynamics.

Also taught as a visiting course on the PGPM at Great Lakes Institute of Management, Chennai, in 2025.

Newly co-designed at SPJIMR, 2024

Pitch to Boardroom: Lessons from Indian Cricket

Extracts strategic management and teamwork lessons from Indian cricket scenarios.

Elective, co-designed

Resilience and Turnaround: Success Strategies from Indian Icons and Organizations

Turnaround stories and resilience strategies from prominent Indian figures and companies.

Scholarly engagement

Ideas argued out in front of demanding rooms.

Peer review is a hard audience. So is a lecture hall at the end of a long day.

6

Academy of Management

Annual meetings, 2021 to 2026

Virtual, Seattle, Boston, Chicago, Copenhagen and Philadelphia. The Boston paper won the HR Division Best Paper Award.

2

European platforms

EGOS and EURAM

The EGOS Colloquium in Vienna (2022) and Cagliari (2023); the European Academy of Management at Trinity Business School, Dublin (2023).

4.44/5

Invited lecture

Enhancing Research Impact

A two-hour online lecture for K.R. Mangalam University, with more than 100 participants.

2023

USA

Babson College Entrepreneurship Research Conference

Knoxville, June 2023.

How I help

People problems rarely arrive labelled as people problems.

They show up as an attrition figure, a tool nobody trusts, a team that hits targets and still doesn't work together. So each engagement starts with diagnosis, draws on research, and ends with choices a leadership team can act on.

Advisory

People and HR strategy, from diagnosis up

Retention, leadership systems, learning-organisation and inclusion design, and governance at board level.

Executive development

Programmes shaped around your context

Leadership, high-performing teams, emotional intelligence, design thinking and AI in HR, for corporates, government and the social sector.

AI and work

Keeping AI accountable to people

Privacy, fairness and trust once algorithms start making decisions about people.

Speaking

Sessions that change the conversation

Keynotes, masterclasses and lectures on leadership, AI and HR, sustainable HRM and leadership through cinema.

In their words

What people say after the room empties.

From emails sent after sessions and from end-of-course feedback, quoted as written.

  • “I would like to express my sincere thanks to the ISB team for organising the session by Prof. Ashneet Kaur. It was not only insightful and timely, but also deeply relevant in today’s evolving business environment.

    For someone like me, with over 25 years of global experience, the session offered a valuable opportunity to reflect on familiar business challenges through a fresh and contemporary lens. Prof. Kaur’s perspectives connected strongly with the realities of leadership, decision-making, and transformation.

    Please convey my warm appreciation and gratitude to Prof. Kaur for sharing her knowledge so generously. The session was meaningful, thought-provoking, and personally enriching, and we look forward to many more such engaging interactions with ISB in the future.”

    JaySession participant, over 25 years of global experienceSession at the Indian School of Business · 2026
  • “Dr Ashneet Kaur was one of best faculty we interacted with this time. Her teaching style is unique and she keeps the class alive. We got to discuss real cases scenarios from our Organizations and discovered a different perspective on leadership styles.”

    Leadership courseEnd-of-course feedback
  • “Thank you once again for leading us through such a thought provoking and timely session. Looking forward to working with you again.”

    DeepaIndian School of BusinessAfter a session at ISB · 2026
  • “Leadership explained well through case study. Type of leadership, leading through paradoxes are some of the aspects that I felt very useful in our work place.”

    Leadership courseEnd-of-course feedback
  • “A very innovative and interactive approach to keep the class engaged. Really liked the managerial style class work activity.”

    Leadership courseEnd-of-course feedback
  • “She has a knack of getting attention in the class and getting class involved.”

    Leadership courseEnd-of-course feedback
  • Subjective concept were aptly explained through case studies.
    Course feedback
  • Teaching style and course outline is very good.
    Course feedback
  • Good engagement in class.
    Course feedback
  • Subjective concept were aptly explained through case studies.
    Course feedback
  • Teaching style and course outline is very good.
    Course feedback
  • Good engagement in class.
    Course feedback
  • Subjective concept were aptly explained through case studies.
    Course feedback
  • Teaching style and course outline is very good.
    Course feedback
  • Good engagement in class.
    Course feedback
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